Adelaide street press 'Rip It Up' will cease publishing its print edition on April 17.
The announcement was made on the publication's website:
Rip It Up will celebrate its 25th year of supplying Adelaide with the latest entertainment news, interviews and information by becoming a digital-only platform from April 18.
Our website ripitup.com.au has, over recent years, become the primary source of Adelaide’s local, national and international music, lifestyle and entertainment news. Digital is the future. Rip It Up’s shift to a digital-only format allows us endless possibilities to expand on what we have always done best – mirror the creative energy of this wonderful city. The final edition of Rip It Up, issue number 1286, hits the streets on Thursday, April 17. Here’s to another 25 years.
Our website ripitup.com.au has, over recent years, become the primary source of Adelaide’s local, national and international music, lifestyle and entertainment news. Digital is the future. Rip It Up’s shift to a digital-only format allows us endless possibilities to expand on what we have always done best – mirror the creative energy of this wonderful city. The final edition of Rip It Up, issue number 1286, hits the streets on Thursday, April 17. Here’s to another 25 years.
Rip It Up will have published 1,286 issues when the presses fall dormant — something of which the publishers can be rightly proud — and those 1,286 editions will represent a just legacy in the annals of music journalism in Adelaide. As presses necessarily give way to CMS, one does wonder, albeit fleetingly, how many websites will be fondly remembered for their service to industry when the time comes to deregister their domain names.
The announcement wasn't lost on dB Magazine, Rip It Up's competitor, whose Facebook page came roaring back to life on March 28 with a veritable frenzy of status updates, this following an activity hiatus stretching back to November 15, 2012.
The move will not come as a surprise to many, including this writer, who in relation to the closure of Brisbane street press 'Rave' 20 months ago told Fairfax: "It's a sad but inevitable day… it's been clear for quite a few years that the writing has been on the wall for print and it is simply a matter of time when all the titles are gone and the order that they disappear is of no consequence."
While the viability of print remains a challenge for publishers, hard copy retains high appeal for readers and advertisers where strong pick-up rates exist for quality publications.
scenestr.com.au is published by Eyeball Media, which also publishes Scenestr Magazine in south East Queensland. Scene Magazine and dB Magazine are both part of the NSP (National Street Press) which is a national network of street press.
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UPDATE
3rd June 2015
scenestr magazine now publishes a monthly Adelaide edition.
