Social Media - You're Doing It Wrong

Renee Somerville
Our eclectic team of writers from around Australia – and a couple beyond – with decades of combined experience and interest in all fields.

Renee Somerville has 430,000 Instagram followers.


That's 1/2 a million — a lazy 40,000 more followers than Soundwave Festival. The Sydney-based model, beach bum and animal lover doesn't exactly work hard for the money, either. By all accounts, including her Instagram and a recent article on The Courier Mail, she does very little indeed. Very little includes walking around in a bikini and uploading selfies to Instagram.

Renee Somerville 2
But why not? It's helped Somerville land the cover of this month's Maxim magazine, as part of a story titled 'Australia's sexiest social media stars' — people turning social media followings into gold. She told the Courier Mail, "It's all about the content, I share what I'm doing everyday and that's usually in a bikini".

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