It seems Danny Leal, frontman of San Antonio metal band Upon A Burning Body, never read the ‘Boy Who Cried Wolf’ story.
Earlier today, his band’s Twitter feed posted the following tweet:
Breaking News: Danny Leal (singer of Upon A Burning Body) has been reported missing. He was last seen in San Antonio TX on Monday, June 30. — Upon A Burning Body (@UABB) July 2, 2014
But it was all a hoax to drum up attention for the band’s latest album. Which left their label boss, Ash Avildsen, Creator & CEO of Sumerian Records, steaming.
Post by Sumerian Records.
Well handled Ash...