Superstar Avicii Dead at 28

Avicii @ Future Music Festival, Melbourne in 2015.
Founder and Publisher. Based in Brisbane.
Howard started Scene Magazine in 1993. Paul Keating was Prime Minister. Whitney, Janet and Mariah all had Aussie #1s and Mark Zuckerberg was 9. Over 30 years he's overseen the growth of scenestr magazine to become Australia's largest – and only national – street press while forging a digital-first imperative for the title in the mid-naughties. He's judged more battle of the bands than he cares to remember and proud of the myriad media partnerships the company has earned across the music, arts and comedy sectors. He likes Star Trek and a good Oxford Comma – way too much fun at parties.

The global dance community and wider population is waking to the news Swedish producer has died aged 28.


His publicist confirmed, "It is with profound sorrow that we announce the loss of Tim Bergling, also known as Avicii," in a statement to CNN. "He was found dead in Muscat, Oman this Friday afternoon local time, April 20th. The family is devastated and we ask everyone to please respect their need for privacy in this difficult time. No further statements will be given."

The producer was active on social media as recently as 48 hours ago acknowledging his nomination in this year's Billboard Music Awards 'Top Dance/Elecetronic Album'.



Bergling told his almost 2 million Twitter Followers that he was quitting touring two years ago.

He was last in Australia for the Future Music Festivals in 2015. The Swede was a favourite of Australian punters: Matt Innes, reviewing for scenestr, wrote of Avicii, "The crowd seemed pretty evenly split ... between the two main stages for Avicii and Drake who played simultaneously; choices had to be made and Avicii won the toss.

"A triumphant gospel-inflected string and choir introduced the Swedish DJ to the stage, followed by an elegant piano phrase. On the massive screens around the stage, a spectacular POV shot of flying over snow-capped mountains appeared and the piano segued into ‘A Better Day’.

"It was a mammoth set from the Swede who put on a true EDM spectacular which included hits: ‘You Make Me’, ‘The Days’ and ‘The Nights’, along with perfectly-timed pyrotechnics which shot fireworks, confetti and streamers in synchronicity with the hectic beats."



Brisbane DJ and producer Mandy Onassis remembered Bergling as "The man who single-handedly changed the course of electronic music and pop culture to my generation, has grown his wings. I’ve had the pleasure of being able to promote a show for him and spent the last week repeatedly playing ‘Silhouettes’ as one of my personal favourites to play in the Big Room. The guy knows how to write a tune, which will be his legacy. RIP Tim Bergling AKA Avicii."

Avicii

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