It's been a tough year for the music and arts industries – not-for-profit organisation Support Act has been assisting musicians, crew and industry workers and their families, and Ausmusic T-Shirt Day (20 November) is an opportunity to show love and care for them too.
It's also an opportunity to rep your favourite Ausmusic t-shirts and to help raise funds for the ever-growing demand of Support Act's services.
"If there is one thing our donors and supporters have been telling us since the start of the pandemic, it’s how much they miss live music," Support Act CEO Clive Miller says.
"They also get that artists, crew and music workers have been doing it tough. Ausmusic T-Shirt Day is a great way to celebrate Australian music and the people who create it, while raising funds to ensure that Support Act can continue to provide desperately needed services to our friends and colleagues in need."
scenestr staff showed their support earlier in the year during a special April edition of Ausmusic T-Shirt Day.
This year's event sees Support Act donning a brand-new website, making setting up a team fundraising page or making a donation super easy. They've also partnered with TikTok to encourage users to rep their favourite acts.
There are also fun prizes to be won, including gear from Audio Technica.
Support Act is working with artists from all walks of life and all genres to reach out to their fans and encourage their support of the campaign. Kicking off the campaign in 2020 are Launch Ambassadors Keith Urban, Missy Higgins, Briggs, The Teskey Brothers, Nathan Cavaleri, Alex The Astronaut, Ruel, Jaguar Jonze, Greta Bradman and Simon Tedeschi.
"Raising funds for musicians, crew and music workers has never felt more important than in 2020," Keith Urban says. "I want to do what I can to support local music. . . Let’s kickstart Ausmusic T-Shirt Day by all getting involved!!"
What are you waiting for?! It's time to start planning your wardrobe. And don't worry – Support Act have you covered with a premium t-shirt range featuring exclusive designs from Amy Shark, Ball Park Music, Briggs, Cold Chisel, Dope Lemon, Kate Miller-Heidke, Kylie Minogue, Midnight Oil, Paul Kelly, Ruel and The Teskey Brothers. One hundred per cent of net proceeds will be donated to Support Act. There's also an official Ausmusic T-Shirt featuring The Binz!
In the coming weeks, artists and times will be announced for a livestream programme curated by Isol-Aid and The Australia Council on Ausmusic T-Shirt Day.