Now this is advertising.
'Archer', perhaps the greatest spy show/workplace comedy of our age, is marketing its fifth season by posting 'nude' pics of Sterling, Lana, Barry, Kreiger, and Pam on Reddit's exhibitionist /r/gonewild page.
It's an unorthodox way to drum up hype for an unorthodox season — producer Matt Thompson recently revealed to Uproxx that the show's ragtag group of spies won't be spies anymore because writer Adam Reed "got bored".
From now on, the show's characters will be "a fucking drug cartel", after coming into possession of one ton of cocaine and deciding to sell it. Sure, why not?
'Archer' returns to American screens on January 13. (Via The AV Club)
