Instagram pulled a sneaky when they changed the app's look, distracting us from the major change none of us asked for (we asked for it not to go ahead actually).
The algorithm is here.
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If you're not afraid of the monster, you should be. Because unless you're already an Insta Queen or King, socialite, corporation or celeb, you're going to notice a huge difference. Especially if you're just starting out with a small business.
No longer will your IG feed be ordered chronologically. It will now be sorted by popularity. So if you feel super spesh when you hit 11 hearts, sorry, but that's probably going to be an even rarer occasion. If you only get two hearts on your pic, you might not even show up in your friends' feeds.Let's appreciate all the time and hard work that went into redesigning the new Instagram log.. pic.twitter.com/xtV99qxkLU
— 9GAG Tweets (@9GAGTweets) May 13, 2016
Despite the fact over 335,991 signatures on Change.org's Keep Instagram Chronological petition, and celebrities speaking out against the change, they still went ahead. Much to the despise of the Twittersphere:
*instagram changes its icon*
— Owen Williams ⚡️ (@ow) May 11, 2016
*quietly slides in the news that it's now widely testing an algorithm newsfeed at the same time*
I HATE this new @instagram algorithm. Bring back chronological order ?
— Alexis Birdsong (@AlexisBirdsong) May 12, 2016
I thought @instagram wasn't going to change their algorithm? This SUCKS SO MUCH. What are you doing insta?
— OG RO$$ (@oliviaarosss) May 3, 2016
Dear #instagram I #hate the change already. I don't need to see my own posts from yesterday, today.
— Brandi Pettijohn (@brandiphotos) May 3, 2016
my instagram just updated and how the hell can I change it back bc I don't like this.
— Emma Ray (@emmaleighray33) May 13, 2016
If @instagram doesn't change my feed back to chronological order I swear I'm going to delete it
— Clarissa (@ClarissaaAnnee) May 13, 2016
So unless you're one of the unfortunate peeps with automatic updating (probably best to turn that off, like, yesterday), DO NOT UPDATE YOUR APP.Whoever had the bright idea to change instagram should be immediately fired from their position in the company
— Nathan Penney (@Nathanpenney23) May 13, 2016
There a some lucky people out there who haven't been affected as yet. So perhaps IG are testing the waters to see if how much backlash they get? Or perhaps they've been taken over by evil and enjoy messing with our social media interactions? Either way, thank your lucky stars if you haven't been affected... yet.
Alternatively, you can turn on notifications for every tom, dick and harry you can't stand missing out on. But A) that's annoying and B) there'll still be posts that fall through the cracks. Humph.