Target Australia will partner with award-winning Australian designer Dion Lee to release a one-off women’s capsule collection this July.
At just 28, Dion Lee has made a name for himself both domestically and internationally. His work crosses contemporary with classic, structure with flow and understated with confidence, and has been displayed at resident runway shows at London Fashion Week and New York Fashion Week.
Dion LeeAs a result of his innovative approach to fashion, Lee has been awarded with Qantas Spirit of Youth Award in Fashion Design, the L'Oréal Melbourne Fashion Festival National Designer Award and the Prix De Marie Claire Award.
Now Lee is bringing his exclusive range to Target as a part of their Designers For Target programme. “Our Designers For Targe' programme makes high-end fashion affordable and more accessible to everyone, and we can’t wait to unveil the Dion Lee for Target collection,” says Target's Managing Director, Stuart Machin.
The limited edition Dion Lee for Target range will launch in 35 selected stores nationally and online. The range will showcase his signature ideas to bring a truly unique range of modern womenswear to Target.“The Dion Lee for Target collection is designed to reflect the lifestyle of the contemporary woman, mixing elements of tailoring, lounge and active wear, to create the ultimate modern wardrobe,” Dion says.
Inspired by the active Australian lifestyle, Dion's 35-piece collection features a range of stylish and effortless clothing for women, including day-to-night clothing, loungewear and accessories – and all at affordable prices.“It has been fantastic to work with Target to create my first performance wear pieces, focused on
creating modern active wear, balancing function and aesthetics.”
The Dion Lee for Target collection will be available in stores and online from 2 July.
