Bras N Things: Blue Ruby Swim Collection

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Get ready for beach days and sizzling summer nights, as Bras N Things turn up the heat with the launch of the Blue Ruby SS17 Swim collection.

Designed in Australia by the highly acclaimed Josie Iemma and exclusive to Bras N Things in store and online, the Blue Ruby Swim collection features bold statement pieces, sexy lines and fun tropical prints.

With pieces specifically designed to go from sunny days by the pool to balmy nights out, this collection is worn to be seen and is perfect for social summertime.

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The stunning turquoise water of pristine Cable Beach and rugged red rock cliff face of Gantheaume Point in Western Australia was chosen as the backdrop for the 2017 campaign, which features Australian models including Perth local Nicole Harrison and rising star Megan Blake Irwin.

Guaranteed to set the scene for long days by the water and hot nights out with friends, this collection sees sophisticated classic black and white pieces featuring caged strapping, hardware detailing and strong, high cut lines alongside bright, festival inspired velvet, fun frills and boho and tropical botanical prints in two-piece sets and stylish one-pieces.

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Bras N Things GM of Product Francesca Anderson explains the Ruby Swimwear collection takes inspiration from a number of summer influences for this season.

“There is really something for everyone, from our lingerie inspired layer crochet looks to boho tile prints or classic black silhouettes, there are styles to suit every woman no matter how she likes to spend her summer days and nights.

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“Luxe lace ups mixed with surface interest fabrics and gold hardware give the classic shapes a touch of glamour, we’ve included a nod to the '80s and '90s with retro frills and high leg lines, and everyone is loving our velvet two and one pieces – a big trend for summer. Our botanical tropical palm print, as part of our mix and match separates range, are a fun addition and include a fabulous full cup and high waist options.”

Best of all, with sizes ranging up to an E cup in selected styles and every piece coming with Bras N Things’ unique fit guarantee there is a style to suit every woman this season.

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“The Australian Bras N Things design team crafted this collection using our specialised knowledge of the female form, and whether she is looking for comfort, sexy lines or playful fun in the sun, our trained fitting experts are on hand in all Bras N Things stores Australia-wide to assist customers to find the perfect addition to their summer wardrobe,” Francesca says.

The Blue Ruby Swim Collection is available online and in store now.

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